IN THE NEWS

04 2008
How to Create Marketing Demos That Sell Products by Amy Gesenhues
A professionally produced product demo can do wonders for your marketing initiatives. It can accelerate your sales cycle and generate qualified leads. You can leverage it on multiple platforms and within various campaigns, from your site to your tradeshow booth, on marketing CDs and in email marketing efforts. And when done right, a great demo can get everyone speaking the same language. But, before you begin building your demo, you have to answer the following four questions.
MarketingProfs.com

03 2008
Autodemo Heaven: Software Demos that Deliver Results by Amy Gesenhues
A professionally produced automated demo can initiate your sales cycle and qualify leads without wasting your sales team's time on cold prospects. They help reinforce consistent messaging by offering up a dynamic and engaging sales tool that keeps everyone on the same page from customer service reps to the Vice President of Sales. And best of all, automated demos can be leveraged across multiple platforms and within various campaigns to deliver maximum marketing ROI.
CustomerThink.com

10 2007
Who's Building Your Software Demo? by JC Stites
A professionally produced automated demo is one of the most effective sales and marketing tools you can have. It can initiate the sales cycle for you, generate qualified leads, and be leveraged across multiple platforms for maximum ROI. But for your software demo to be effective and make an impact on your marketing and sales initiatives, it has to shine. SoftwareMag.com

07 2006
Turning Visitors into Customers
Converting visitors into customers is a blend of both art and science and, once it's understood, it's a skill that will reap rewards for a company's bottom line. "You don't want to make the user have to think," said Stites, [CEO of Autodemo LLC], "You need to provide things to him in a seamless way. Too many people think about how to make it easy to sell products and services. It's not about that. It's about how to make it easy to buy."
Practical Ecommerce

06 2006
Autodemo Adds High-Profile Clients
Autodemo LLC has signed 30 clients so far this year, bringing its total number of customers to 277. Among the software and Web demonstration firm's new clients are BlackBerry maker Research in Motion Ltd. and health care information technology firm Ingenix.
Business First

05 2006
How Much Is Your Sales Cycle Costing You? by JC Stites
How soon do your prospects get to see your software in action? If you make them wait too long, you may be losing hot prospects and spending too much time on unlikely leads. The sooner you are able to show your product, the more likely you are to qualify leads and close sales.
SoftwareMag.com, The IT Software Journal

03 2006
Leveraging Your Software Demo for Maximum ROI by JC Stites
When it comes to creating an effective software demo, building it is only half the battle. For a demo to achieve maximum results, it must be leveraged across multiple platforms.
Software Business Online

01 2006
The WOW Factor
For years, the PROPHIX sales pitch consisted of a string of live, one-on-one demonstrations. Desperate to shorten this lengthy sales cycle, PROPHIX turned to Autodemo for it's presentation technology and expertise.
Selling Power Magazine

06 30 2005
CouponCabin.com deploys Autodemos
By using rich media demos to show new customers how to use its online coupons, CouponCabin.com has sharply reduced the number of calls to its call center, founder Scott Kluth tells InternetRetailer.com
InternetRetailer.com

04 2005
Building the PERfect Online Demo by by JC Stites
Your Web site wears many hats: it works as a marketing tool to build your brand, provides detailed product information, is your first line of defense for customer service contacts, and, most importantly, facilitates your transactions. With so much riding on your site's success, you need all the support you can get.
Electronic Retailer Magazine

03 28 2005
Getting Demonstrative with Users
Having a good demo makes online products more approachable for less computer-savvy customers. One technology writer explores who is doing it right in the financial industry and why their demos work.
Securities Industry News

03 09 2005
IronPlanet Brings How-To Demos to Online Auctions
IronPlanet now offers online demonstrations from Autodemo to assist customers in buying trucks and heavy-equipment over the Internet.
FleetOwner Magazine

12 13 2004
Make Your Demo a Gift Worth Getting by JC Stites
With the right packaging, your demo will excite prospects and become your strongest lead generator. Unfortunately, creating a demo is more difficult than choosing the right ribbon. Here is a list of the biggest mistakes to avoid.
BtoB Magazine

10 10 2004
Top Ten Awards Honor Tech Excellence
JC Stites awarded the Technology Entrepreneur award at the Technology Network of the Greater Louisville Region annual Top TeN Awards for Excellence in Technology dinner.
Business First

09 01 2004
Building Demos that Drive Sales by JC Stites
How do you build a demo that you can trust your sales team will use? Building an effective demo is a daunting task, but worth it’s weight in gold when done correctly.
ProductMarketing.com

06 04 2004
Web Company Continues to Land Big Name Clients
Louisville-based Autodemo LLC, a developer of software and Web demonstrations, is accustomed to landing deals with big-name clients.
Business First

03 2004
Seeing Is Believing
How e-retailers are boosting conversion rates with automated demonstrations of web sites.
InternetRetailer.com

02 02 2004
Practices: How Amazon Developed a Demo to Help Confused Customers
Amazon uses Autodemo to build a demo for their 1- Click ordering process. Learn how they tested it and what they learned about Flash demo best practices along the way.
MarketingSherpa.com

12 12 2003
Entrepreneur Magazine Radio Show Interviews JC Stites
Listen to The Entrepreneur Magazines Radio Show interview JC Stites on how he led Autodemo to become the leading developer of web site and software demos.
The Entrepreneur Magazine Radio Show

07 30 2003
Beyond the Fad: Macromedia’s Flash Matures
Flash animation is quickly becoming ubiquitous, thanks to the prevalence of broadband and companies like Autodemo that use it as the platform for its entire line of products.
ECommerce Times

07 24 2003
Macromedia Flash – The Bottom Line
Rich-media campaigns that once took two weeks to complete now take only two days, thanks to a new system that streamlines delivery of Flash advertisements.
ECommerce Times

04 03 2003
Finding Their Niche
Rich-media campaigns that once took two weeks to complete now take only two days, thanks to a new system that streamlines delivery of Flash advertisements.
ECommerce Times

03 04 2003
22 Tips for Better Software Demos
What’s Cool, What’s Hot, What’s Not Three software companies give insight about their demo experience and what to imitate when you create your own demo.
SoftwareCEO.com

12 03 2002
Autodemo in New Demo Agreements
Autodemo LLC of Louisville has agreed to develop Web demonstration programs for Amazon.com Inc., Yahoo! Inc., Forbes.com and The New York Times Company.
Business First

11 25 2002
Staying Focused
Autodemo weathered the technology downturn last year by being ''dogged about being focused.''
Courier-Journal

11 20 2002
From the Trenches: Case Study of Forgent Networks, Inc.
Forgent experiences more than 100 percent increase in the leads they've been able to capture using the Autodemo demonstration tools online.
BtoB Online

10 09 2002
Autodemo Prospers By Doing One Thing Well
Amazon.com, Yahoo!, Forbes.com, and NYTimes.com Adopt siteseer Web Demos.
Business Wire

09 25 2002
Leading E-Businesses Adopt Autodemo’s Siteseer Web Demos
Autodemo, the leading developer of software and Web demos, today announced new contracts to develop siteseer^® Web demos for Forbes.com, Yahoo! and the NYTimes.com.
InternetRetailer.com